Timelaps is an AI-native brand tracker that helps B2C companies know if their brand marketing is working.
Brand tracking hasn’t changed in decades…
AI has transformed what brands can create.
It’s time for tracking to catch up.
Slow-to-value
Takes 3-6 months to first insight, with only quarterly or biannual updates after.
Exorbitant costs
Six-figure price tags, inaccessible for fast-growing companies that need brand intelligence the most.
Unactionable insights
Static PDFs full of high-level metrics and vague conclusions, manually compiled, reviewed once, & forgotten.
Brand tracking hasn’t changed in decades…
AI has transformed what brands can create.
It’s time for tracking to catch up.
Slow-to-value
Takes 3-6 months to first insight, with only quarterly or biannual updates after.
Exorbitant costs
Six-figure price tags, inaccessible for fast-growing companies that need brand intelligence the most.
Unactionable insights
Static PDFs full of high-level metrics and vague conclusions, manually compiled, reviewed once, & forgotten.
Brand tracking hasn’t changed in decades…
AI has transformed what brands can create.
It’s time for tracking to catch up.
Slow-to-value
Takes 3-6 months to first insight, with only quarterly or biannual updates after.
Exorbitant costs
Six-figure price tags, inaccessible for fast-growing companies that need brand intelligence the most.
Unactionable insights
Static PDFs full of high-level metrics and vague conclusions, manually compiled, reviewed once, & forgotten.
…Until now.
…Until now.
Introducing Timelaps: Brand intelligence on auto-pilot.
Introducing Timelaps: Brand intelligence on auto-pilot.
Introducing Timelaps: Brand intelligence on auto-pilot.
Brand Funnel
Always-on brand health tracking, across the full funnel.
Moments
Find the moments (category entry points) you’re winning.
Associations
See what people associate with your brand.
Advertising Recall
Pinpoint what’s moving the needle.
Brand Funnel
Always-on brand health tracking, across the full funnel.
Moments
Find the moments (category entry points) you’re winning.
Associations
See what people associate with your brand.
Advertising Recall
Pinpoint what’s moving the needle.
Brand Funnel
Always-on brand health tracking, across the full funnel.
Moments
Find the moments (category entry points) you’re winning.
Associations
See what people associate with your brand.
Advertising Recall
Pinpoint what’s moving the needle.
Category Insights
Understand how your category decides.
Buyer Demographics
Know who’s buying (and who you’re missing).
Filters
Filter by demographics, brand users and decision making style.
AI Analyst
Executive-ready insights in seconds.
Category Insights
Understand how your category decides.
Buyer Demographics
Know who’s buying (and who you’re missing).
Filters
Filter by demographics, brand users and decision making style.
AI Analyst
Executive-ready insights in seconds.
Category Insights
Understand how your category decides.
Buyer Demographics
Know who’s buying (and who you’re missing).
Filters
Filter by demographics, brand users and decision making style.
AI Analyst
Executive-ready insights in seconds.
Fast set-up,
ongoing value.
Onboard in days. Get actionable insights from real consumers in your category continuously.
01
Set up your tracker
Our AI analyst and brand research expert co-design your study. Tailored to your brand, category, and market.
02
03
04
Fast set-up,
ongoing value.
Onboard in days. Get actionable insights from real consumers in your category continuously.
01
Set up your tracker
Our AI analyst and brand research expert co-design your study. Tailored to your brand, category, and market.
02
Always-on fieldwork
Your tracker never stops collecting. Quality-controlled responses from 4,000+ real consumers in your category are selected.
03
Continuous insights
Your dashboard self-refreshes monthly with actionable insights and beautiful visualizations.
04
Share & Act
Share a dynamic storytelling dashboard, instead of a stale PDF, directly with your team.
Fast set-up,
ongoing value.
Onboard in days. Get actionable insights from real consumers in your category continuously.
01
Set up your tracker
Our AI analyst and brand research expert co-design your study. Tailored to your brand, category, and market.
02
Always-on fieldwork
Your tracker never stops collecting. Quality-controlled responses from 4,000+ real consumers in your category are selected.
03
Continuous insights
Your dashboard self-refreshes monthly with actionable insights and beautiful visualizations.
04
Share & Act
Share a dynamic storytelling dashboard, instead of a stale PDF, directly with your team.
What's new
at Timelaps.
The latest in brand science.
Updated continuously.
What's new
at Timelaps.
The latest in brand science.
Updated continuously.
What's new
at Timelaps.
The latest in brand science.
Updated continuously.
FAQs.
Can’t find the answer you’re looking for?
Reach out to our team: hello@timelaps.io.
What is brand tracking?
Brand tracking measures how strong your brand is now, how that is changing over time, and how you compare to competitors. It answers questions like: 1) Are people aware of us? 2) Are we associated with the right problems and solutions? 3) Are we becoming the default choice in key moments of the customer journey? 4) Are paid and PR campaigns actually shifting perception? 5) Are we growing faster than competitors in brand health?
Why do you need a brand tracker?
You wouldn’t run paid socials / search without knowing your CTR, CPC, and CPA. Brand tracking is the equivalent for long-term growth. It helps you: 1) See if your marketing is working for building brand equity. 2) Show which campaigns have an effect, or not. 3) Identify segments you are over or underperforming in. 4) Detect signs of competitor threats. 5) Identify the top growth areas for your brand. Importantly, brand tracking shows you what demand looks like before it shows up in sales figures. Revenue is the lagging indicator. Brand is the leading one.
What methodology does Timelaps use?
We use quantitative online and mobile surveys to continuously track how people in your category think, decide, and buy. We measure your brand and competitors across a comprehensive set of metrics: 1) Brand Funnel: Awareness, Consideration, Purchase, and Loyalty. The foundation of brand health. 2) Moments: Inspired by Category Entry Points, the Ehrenberg-Bass framework for measuring mental availability. Track which buying situations your brand owns, and which you're missing. 3) Associations: The imagery and attributes people connect with your brand vs. competitors. 4) Advertising & Word of Mouth: Recall of advertising and organic conversations. See what's cutting through. 5) Category Insights: How people buy in your category: repertoire size, switching behavior, and decision-making style. 6) Profile & Media: Who your buyers are and where to reach them. Demographics, psychographics, and media consumption.
Where does Timelaps get respondents?
Timelaps partners with leading global panels with access to hundreds of millions of people worldwide. We use only high-quality sources and apply rigorous data checks, so you can trust every result.
What markets does Timelaps cover?
We reach consumers in 80+ markets across the globe.
What support does Timelaps offer?
Every client is partnered with a Timelaps expert who helps you get the most out of your dashboard, from setup through to ongoing insight.
How much does Timelaps cost?
At least 5x less than traditional agency tracking. Please view public, transparent packages on the pricing page and get in touch for a custom quote.
How to get started?
Get in touch, and we'll set up your study within days, tailored to your category and competitors. We then survey a representative group of real consumers in your category every month, totalling 4000 responses per year. Your first baseline report lands within weeks, delivered in a powerful, always-on dashboard. From there, we update it monthly with fresh data and insights.
FAQs.
Can’t find the answer you’re looking for?
Reach out to our team: hello@timelaps.io.
What is brand tracking?
Brand tracking measures how strong your brand is now, how that is changing over time, and how you compare to competitors. It answers questions like: 1) Are people aware of us? 2) Are we associated with the right problems and solutions? 3) Are we becoming the default choice in key moments of the customer journey? 4) Are paid and PR campaigns actually shifting perception? 5) Are we growing faster than competitors in brand health?
Why do you need a brand tracker?
You wouldn’t run paid socials / search without knowing your CTR, CPC, and CPA. Brand tracking is the equivalent for long-term growth. It helps you: 1) See if your marketing is working for building brand equity. 2) Show which campaigns have an effect, or not. 3) Identify segments you are over or underperforming in. 4) Detect signs of competitor threats. 5) Identify the top growth areas for your brand. Importantly, brand tracking shows you what demand looks like before it shows up in sales figures. Revenue is the lagging indicator. Brand is the leading one.
What methodology does Timelaps use?
We use quantitative online and mobile surveys to continuously track how people in your category think, decide, and buy. We measure your brand and competitors across a comprehensive set of metrics: 1) Brand Funnel: Awareness, Consideration, Purchase, and Loyalty. The foundation of brand health. 2) Moments: Inspired by Category Entry Points, the Ehrenberg-Bass framework for measuring mental availability. Track which buying situations your brand owns, and which you're missing. 3) Associations: The imagery and attributes people connect with your brand vs. competitors. 4) Advertising & Word of Mouth: Recall of advertising and organic conversations. See what's cutting through. 5) Category Insights: How people buy in your category: repertoire size, switching behavior, and decision-making style. 6) Profile & Media: Who your buyers are and where to reach them. Demographics, psychographics, and media consumption.
Where does Timelaps get respondents?
Timelaps partners with leading global panels with access to hundreds of millions of people worldwide. We use only high-quality sources and apply rigorous data checks, so you can trust every result.
What markets does Timelaps cover?
We reach consumers in 80+ markets across the globe.
What support does Timelaps offer?
Every client is partnered with a Timelaps expert who helps you get the most out of your dashboard, from setup through to ongoing insight.
How much does Timelaps cost?
At least 5x less than traditional agency tracking. Please view public, transparent packages on the pricing page and get in touch for a custom quote.
How to get started?
Get in touch, and we'll set up your study within days, tailored to your category and competitors. We then survey a representative group of real consumers in your category every month, totalling 4000 responses per year. Your first baseline report lands within weeks, delivered in a powerful, always-on dashboard. From there, we update it monthly with fresh data and insights.
FAQs.
Can’t find the answer you’re looking for?
Reach out to our team: hello@timelaps.io.
What is brand tracking?
Brand tracking measures how strong your brand is now, how that is changing over time, and how you compare to competitors. It answers questions like: 1) Are people aware of us? 2) Are we associated with the right problems and solutions? 3) Are we becoming the default choice in key moments of the customer journey? 4) Are paid and PR campaigns actually shifting perception? 5) Are we growing faster than competitors in brand health?
Why do you need a brand tracker?
You wouldn’t run paid socials / search without knowing your CTR, CPC, and CPA. Brand tracking is the equivalent for long-term growth. It helps you: 1) See if your marketing is working for building brand equity. 2) Show which campaigns have an effect, or not. 3) Identify segments you are over or underperforming in. 4) Detect signs of competitor threats. 5) Identify the top growth areas for your brand. Importantly, brand tracking shows you what demand looks like before it shows up in sales figures. Revenue is the lagging indicator. Brand is the leading one.
What methodology does Timelaps use?
We use quantitative online and mobile surveys to continuously track how people in your category think, decide, and buy. We measure your brand and competitors across a comprehensive set of metrics: 1) Brand Funnel: Awareness, Consideration, Purchase, and Loyalty. The foundation of brand health. 2) Moments: Inspired by Category Entry Points, the Ehrenberg-Bass framework for measuring mental availability. Track which buying situations your brand owns, and which you're missing. 3) Associations: The imagery and attributes people connect with your brand vs. competitors. 4) Advertising & Word of Mouth: Recall of advertising and organic conversations. See what's cutting through. 5) Category Insights: How people buy in your category: repertoire size, switching behavior, and decision-making style. 6) Profile & Media: Who your buyers are and where to reach them. Demographics, psychographics, and media consumption.
Where does Timelaps get respondents?
Timelaps partners with leading global panels with access to hundreds of millions of people worldwide. We use only high-quality sources and apply rigorous data checks, so you can trust every result.
What markets does Timelaps cover?
We reach consumers in 80+ markets across the globe.
What support does Timelaps offer?
Every client is partnered with a Timelaps expert who helps you get the most out of your dashboard, from setup through to ongoing insight.
How much does Timelaps cost?
At least 5x less than traditional agency tracking. Please view public, transparent packages on the pricing page and get in touch for a custom quote.
How to get started?
Get in touch, and we'll set up your study within days, tailored to your category and competitors. We then survey a representative group of real consumers in your category every month, totalling 4000 responses per year. Your first baseline report lands within weeks, delivered in a powerful, always-on dashboard. From there, we update it monthly with fresh data and insights.